In Campaign Report, the “Campaign statistics” section shows the total send statistics of the campaign such as total messages sent, successfully delivered messages, unique link clicks, and failed messages.
Field | Description |
Sent to | Shows the total number of messages sent |
Total Delivered | Shows the percentage of messages that were successfully delivered |
Unique Clicks | Shows the percentage of unique contacts who clicked on links, any number of times |
Failed | Shows the number of messages that have failed delivery to the handset |
Pending | Shows the count of messages that are pending delivery receipts or still in the process of being sent. |