Transactional Messages: These are essential service updates like appointment reminders, order confirmations, and account updates. With Webex Interact, you can set up campaigns to send one-time passwords, balance updates, or payment reminders, all triggered by your system in real time.

Promotional Messages: Designed to engage and grow your customer base, promotional messages share special offers, discounts, or personalized incentives. Using Webex Interact, you can connect with customers on your opted-in lists, use the API to integrate with your system, and send special offers to your customers for abandoned carts or life events such as birthdays or account anniversaries.